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Blog Art. 4 written by I.Massala
After the initial website design, it became clear to Flickmyhouse that they had embarked on a new path in the digital rental market. User feedback has always been, and remains, their number one priority for improvements. Brainstorming naturally followed, leading to the decision to add several features they believe will enhance user-friendliness.
The new features implemented over the past 12 months are certainly disruptive, but they were developed with user-friendliness in mind. Offering furniture and flight tickets was a frequent request from many expats, both locally and internationally. Questions like, “Where can I find some furniture for my home once I’ve rented it?” or “I’m looking for a home in Austria, but I have to be at work by Wednesday and the flight ticket prices have already gone up!” These were questions that initially made us wonder, “Do we really want to burden ourselves with this as an online match platform?”
Initially, no. However, when analyzing the funnel data, it became clear that feedback regarding these items had significantly increased. That’s how this offering idea came about. But yes, these are products and services that Flickmyhouse doesn’t typically offer.
This is where the brainstorming session came in. The result was an open shopping cart where users could go to an affiliate partner’s website to retrieve their desired product or service. They could then bring it back into the shopping cart and match it with another service or product. This concept is also revisited in Blog Article 2 and Blog Article 6.
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The second change was our interface and data structure. Honestly, there’s too much to list here, and it involves quite a few technical details that I won’t bore you with in this blog. However, these new functions are already recognizable, such as:
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Even our cookie conditions have been reset for you, and your data will be protected by Flickmyhouse if desired. That’s why we continuously emphasize: “It’s handy to link the app to the website.“
- store.flickmyhouse.com renewed
- app consent integrated
- new design for all categories
- match locator accelerated and made more accessible
- store.flickmyhouse.com renewed
